What do you do when you’re the founder of a travel tech startup whose mission is to connect blacks all around the world to the Continent when a global pandemic cancels flights, closes borders, and brings tourism to a complete halt?
If you’re Cherae Robinson, founder of Tastemakers Africa, you take a moment to breathe and then you get back to doing what you do best—bringing people together, even if that now means virtually.
Black Enterprise caught up with Robinson, whose company usually offers a marketplace of 200 travel experiences across three countries in Africa, about how she has pivoted to protect both her company’s mission and its bottom line.
By EJI Staff, Black Enterprise
Featured Image, Cherae Robinson, Founder of Tastemakers Africa
Full article @ Black Enterprise