His journey from academic struggles to cookie magnate and literacy champion is one particularly significant for Black children nationwide.
By Quintessa Williams, Word In Black
Photo, Wally Amos in 1995 reads a story to kids from the Langston/Carver Boys and Girls Club in DC at a Forestville, Md. 7-11 store on Boone’s Ln. He is promoting his new ‘Uncle Noname Cookies’. (Photo by Dudley M. Brooks/The The Washington Post via Getty Images)
When you hear “Famous Amos,” you might immediately think of the delicious, bite-sized chocolate chip cookies on the shelves of grocery stores and pantries across America. However, behind the brand lies an even more remarkable story of a man who has made a significant impact beyond the baked goods aisle.
Wallace “Wally” Amos, the founder of Famous Amos cookies, was a successful entrepreneur who spent much of his life promoting literacy among children. He died last week at age 88, leaving a rich legacy far beyond the cookie industry.
Although his passing marked the end of an era, his influence as a literacy advocate continues to resonate. His journey from high school dropout to cookie magnate and literacy champion is one that all Black children should know.
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